Podcasts and Copyrights

July 28, 2014 – 1:00 pm

Podcasting has a very low barrier to entry; all you need is audio recording software and a means of creating an RSS feed, be it through software or manual work. As a result, just about anyone can podcast, and the quality of podcasts is therefore highly variable; there are professional podcasts that rival professional broadcasts in quality, and there are amateur podcasts that can not even be heard clearly. For this reason, copyright infringement leeches, often unwittingly, into a number of podcasts. To produce a successful podcast, it is important to understand and respect Western copyright laws. To help ensure that these things are done, we have compiled some information about podcasts, music, and copyright law.

Podcasts and Copyrights

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Podcasts and Copyrights


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Startup Offers Free Collaboration Option for Any Web Page

July 25, 2014 – 9:01 pm

Just as Microsoft blends Yammer into Office365, a startup is offering a free service to add a Facebook-like collaboration tool to any web page.

Lifestreams Technologies, a 2-year-old company based in New Haven, Conn., said the widget can be used on any intranet or public-facing website by adding a snippet of code to the html.

“Most websites today are relatively static,” said Peter Prosol, business development director for the 10-person SaaS firm. “You’ll find pictures and images and text, but it’s more or less as it is. It doesn’t change much. But adding a timeline to your site … it lets you be more dynamic, add new content, refresh and be a little more interactive and engaging to the user.”

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Microsoft Kicks Oracle’s Big Data Butt

July 25, 2014 – 8:25 pm

Oracle CEO Larry Ellison must be feeling the heat, Forbes reports that the world’s highest paid CEO lost $1.9 billion of his wealth last year.

There, there Larry, no need for crocodile tears, you’ve got your very own Hawaiian island, an America’s Cup winning yacht, a 23 acre estate that is worth $200 million, as well as a dozen other homes in places like Malibu, Calif., Lake Tahoe, Newport, R.I. and Kyoto, Japan. Never mind the fleet of exotic cars and the golf tournament you own.

It’s no wonder that your company isn’t the market-maker it once was. With all those toys and an estimated $49 billion of wealth, who wouldn’t be just a little bit distracted?

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This Week: Forrester’s Digital Experience Wave + Yammer Aversion

July 25, 2014 – 8:00 pm

No Leaders In Forrester DX Wave
Forrester says no one leads in Digital Experience Delivery Platforms. Are they right?

Master Customer Experience 
Customer experience is morphing once again. Better keep up

Do People Even Use Yammer? 
The problem’s not in the product, but with adoption.

Microsoft Wins in Apple-IBM Deal?
There may be a silver lining for Microsoft after the big deal.

Who’s Who in Internet of Things
These 10 are the industry’s leaders, said a marketing influence platform provider.

The Next EFSS Leaders
Who will succeed in enterprise file sync and share — and who will fade away?

Real-Time Analytics Made for Content Marketers
Why it’s crucial for marketers to respond in real-time.
Download the White Paper

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What it Takes to Provide a Seamless Customer Experience

July 25, 2014 – 6:29 pm

At the heart of creating a unified conversation across all digital channels are three core technology areas: web content management, e-commerce and mobile platforms. Each of these areas has its own nuances, but it’s the aggregate — the integration of all three — that will determine a brand’s ability to prosper in the age of the customer.

CMOs and CTOs are being asked to work together like never before to solve the technology integration riddle in order to achieve high levels of engagement, personalization and loyalty.

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