Data Scientists vs. BI Analysts: What’s the Difference?

September 28, 2016 – 4:36 pm

Data Scientists vs. BI Analysts: What's the Difference?

Business intelligence and data science often go hand in hand. 
Both fields focus on deriving business insights from data, yet data scientists are regularly touted as the unicorns of big data analysis.

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Data Scientists vs. BI Analysts: What’s the Difference?


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Use Strategy and Data to Drive Your Personalization Efforts [Webinar]

September 28, 2016 – 2:40 pm

Use Strategy and Data to Drive Your Personalization Efforts [Webinar]

Personalizing your content for prospects and customers takes a carefully crafted strategy and the thoughtful use of multiple data sources.
It’s more sophisticated and nuanced than popping third-party software out-of-the-box and pushing a start button.
That was the takeaway from Colin Eagan, a user experience expert at Minneapolis, Minn.-based  ICF Olson,

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Oracle OpenWorld Takeaways: After the Hubris, the Real Work Begins

September 28, 2016 – 6:58 am

Oracle OpenWorld Takeaways: After the Hubris, the Real Work Begins

SAN FRANCISCO — If the meek really are to inherit the Earth, then there won’t be much real estate for Oracle’s Larry Ellison.
The chief technology officer’s keynotes at the company’s annual user conference were filled with brash predictions about Oracle dominance in the cloud market.

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DAM Provides a World of Truth for Customers and Marketers

September 27, 2016 – 8:12 pm

DAM Provides a World of Truth for Customers and Marketers

It’s Saturday night, and you want a new pair of shoes. 
You log into the Big Box Store’s app on your phone and swipe through the promos. Then you see them: a model wearing the shoes of your dreams. And bonus — they’re on sale this weekend.

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DAM Provides a World of Truth for Customers and Marketers


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Harmon.ie Unleashes Collage Outlook Add-On for Inbox Productivity

September 27, 2016 – 6:47 pm

Digital workplace solutions provider harmon.ie today released its Outlook add-on, Collage, and made it available for free in the Microsoft Office Store.  
The Collage add-on makes it possible for people to get work done in a place many of us spend large parts of our day: our email inboxes.

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