4 Content Marketers Experimenting Their Way to Engagement

Wednesday, February 22nd, 2017

4 Content Marketers Experimenting Their Way to Engagement

With more and more organizations jumping onto the content marketing bandwagon we face a question: How do we make our content marketing stand out from the crowd? 
One approach is to experiment. We could adapt the lean startup methodology for building products to our content marketing approach.

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4 Content Marketers Experimenting Their Way to Engagement



Why the Benefits of Artificial Intelligence Outweigh the Risks

Wednesday, February 22nd, 2017

Why the Benefits of Artificial Intelligence Outweigh the Risks

The argument against artificial intelligence (AI) is driven by fear. Fear of the unknown … fear of intelligence.

According to Stephen Hawkings we do have reason to beware of the consequences of artificial intelligence (AI) including the possibility of the end of the human race.

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Why the Benefits of Artificial Intelligence Outweigh the Risks



Top B2B Industry Events (Feb. 22 to April 4, 2017)

Wednesday, February 22nd, 2017

Top B2B Industry Events (Feb. 22 to April 4, 2017)

Hard to believe how quickly the first quarter of 2017 is slipping away. Have you planned your schedule for the months ahead? 
Nothing is more inspiring than face-to-face contact, so take a look at the many conferences and seminars on the calendar.

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Top B2B Industry Events (Feb. 22 to April 4, 2017)



Developing a Digital Workplace Strategy for SharePoint

Wednesday, February 22nd, 2017

Developing a Digital Workplace Strategy for SharePoint

Shifting to a digital workplace is as much about a cultural change as it is about technology.

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Developing a Digital Workplace Strategy for SharePoint



Hootsuite Acquires Social Media Analytics Provider LiftMetrix

Wednesday, February 22nd, 2017

Hootsuite Acquires Social Media Analytics Provider LiftMetrix

Hootsuite today announced its second acquisition in less than a month. The Vancouver, British Columbia-based social media management provider acquired LiftMetrix, a social analytics vendor.

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Hootsuite Acquires Social Media Analytics Provider LiftMetrix