How Social Media Went From Exciting To Ingrained In Our Lives

Tuesday, February 21st, 2017

Chances are if you are in sales, social media is already a prominent part of your personal life. And now, thanks to social selling, it is hopefully a big part of your professional life as well. Incorporating social media into the workplace has brought many opportunities, but also many questions. You may be wondering how to best navigate social networks with your sales prospecting goals in mind.

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How Social Media Went From Exciting To Ingrained In Our Lives



The wrath of social media! Face-to-face conversation becoming a passé

Sunday, February 19th, 2017

With social media substituting real-life communication, one-third of people communicate less face-to-face with their loved ones, a key factor for damaging relationships, a study has found.

The findings showed that a significant third of people communicate less with their parents (31 per cent), children (33 per cent), partners (23 per cent) and friends (35 per cent) because they can see and communicate with them via social media.

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The wrath of social media! Face-to-face conversation becoming a passé



Making the most of social media

Friday, February 17th, 2017

Social media can be a great way to promote your MIT department, lab, center (DLC), or group and to engage with your audience. For those who are new to it, though, running multiple sites for outreach can be daunting. Jenny Fowler, the manager of social media strategy in MITs Communications Initiatives, shares some tips for those starting to build a social media presence.

Which platform?
The most popular platforms are Facebook, Twitter, and Instagram, with Snapchat on the rise. Fowler recommends Facebook for those new to social media.

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Making the most of social media



11 Content Marketing Hacks to Speed up Blogging Growth

Wednesday, February 15th, 2017

Writing a blog can be a rewarding way to reach out to your audience, and share your thoughts and knowledge on issues that are relevant to them. When used correctly, your blog posts can increase traffic to your website, and ultimately result in customer conversions.

Of course, this all depends on your ability to get new people interested in your blog each day. If you can do this, your success is all but guaranteed.

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11 Content Marketing Hacks to Speed up Blogging Growth



How Successful Marketers Use Social Proof to Drive Growth

Tuesday, February 14th, 2017

How Successful Marketers Use Social Proof to Drive Growth

Social proof is one of the most powerful growth drivers in marketing. It has become a critical success factor for effective marketers, and if you aren’t actively taking advantage of it, start now.
One of the biggest challenges for digital marketers is capturing consumers’ attention long enough to persuade

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How Successful Marketers Use Social Proof to Drive Growth