Twitter Twaddle, Part 2: Best Practices, Tools and The Future of Twitter
Wednesday, November 12th, 2008Twubble, which helps you find new friends based on the attributes of your current followers and followees. Find even more tools on Jon Clark’s list of the top 75 Twitter tools, applications and plugins.
And there’s no shortage of new ideas, as evidence, for example, by Lee Odden’s wish list for Twitter.
Twitter is like to become the next Netscape, as “they’ve definitely staked out too much territory, they’re spread too thin” and are vulnerable to being overtaken by a better, more open alternative. MG Siegler disagrees, however, noting that “Certainly a big player, maybe even Microsoft again, could move in to try and make a new version of Twitter that is fully open. But if Twitter hasn’t died by now, I’m not convinced that it’s ever going to die.”
One problem is increasing competition. In Building a Better Twitter, Douglas MacMillan list several microblogging platform competitors that offer Twitter-like capabilities but with unique twists, such as video (Seesmic) or music integration (Blip.fm). These sites pose a potential threat to Twitter not like a shark able to kill with one big bite, but more like a school of pirahna, nibbling around the edges of Twitter’s dominion and taking away share bit by bit. Still, MacMillan is bullish on Twitter, noting that “Soon after Twitter raised $15 million in funding, Silicon Alley Insider blogger Henry Blodget speculated that the site may be worth as much as $1 billion.” After all, alternative search engines have been trying to take the death-by-a-thousand-small-bites approach to knocking off Google for years without diminishing the search giant’s dominance.
The biggest concern, however, is Twitter’s revenue model—or lack thereof. As CNet’s Caroline McCarthy points out, “Twitter remains Silicon Valley’s poster child for hyped companies without revenue models. With the financial crisis continuing to unfold daily, that simply isn’t acceptable.” Popularity alone won’t sustain Twitter (a lot of popular sites disappeared in 2001). But Twitter is a product of insight and creativity, and one has to conclude there is at least a good probability that those attributes will enable Twitter to continue offering a platform for news, links, wisdom and commerce mixed among a sea of trivial but very human chatter.
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del.icio.us tags: Twitter etiquette, Twitter tools, Margaret Mason, Mike Volpe, HubSpot, MarketingSherpa, TwitterGrader, Jeremiah Owyang, Twhirl, Tweetscan, Twitscoop, TwitDir, Twubble, Jon Clark, Lee Odden, Marios Alexandrou, All Things SEM, MG Siegler, Douglas MacMillan, Seesmic, Blip.fm, Silicon Alley Insider, Henry Blodget, Caroline McCarthy
icerocket tags: Twitter etiquette, Twitter tools, Margaret Mason, Mike Volpe, HubSpot, MarketingSherpa, TwitterGrader, Jeremiah Owyang, Twhirl, Tweetscan, Twitscoop, TwitDir, Twubble, Jon Clark, Lee Odden, Marios Alexandrou, All Things SEM, MG Siegler, Douglas MacMillan, Seesmic, Blip.fm, Silicon Alley Insider, Henry Blodget, Caroline McCarthy
Contact Tom Pick: tomATwebmarketcentralDOTcom
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Twitter Twaddle, Part 2: Best Practices, Tools and The Future of Twitter
