Archive for February, 2017

Marketers: Dust Off Those Personas and Use Them

Tuesday, February 28th, 2017

Marketers: Dust Off Those Personas and Use Them

When was the last time you saw your company’s personas, let alone used them in a marketing campaign? Would you even know where to find them if you looked? 
All too often, personas are created as part of a box-ticking exercise that, once completed, end up stored as a PDF

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Marketers: Dust Off Those Personas and Use Them



Zoho Adds AI, Sales Process Automation to Software Suite

Tuesday, February 28th, 2017

Zoho Adds AI, Sales Process Automation to Software Suite

Zoho is advancing its ambitions to become an “operating system for business” with the addition of artificial intelligence (AI) and sales process automation to its enterprise software suite.
The company today is announcing the addition of AI to Zoho CRM and introducing Blueprint, a sales process automation platform.

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Zoho Adds AI, Sales Process Automation to Software Suite



A Digital Workplace Tool Selection Exercise: Microsoft vs. Best of Breed

Tuesday, February 28th, 2017

A Digital Workplace Tool Selection Exercise: Microsoft vs. Best of Breed

Building a digital workplace poses challenges to any business. 
But those in regulated industries, such as law firms, have specific needs which add an extra layer of complexity.

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A Digital Workplace Tool Selection Exercise: Microsoft vs. Best of Breed



Digital Workplaces Start With the Big Picture

Tuesday, February 28th, 2017

Digital Workplaces Start With the Big Picture

Delivering a truly transformational digital workplace comes down to this: the successful creation and execution of an integrated vision for people, place and technology. 
Developing different elements of your workplace independently is a waste of time if you fail to bring them together to create the best possible employee experience.

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Digital Workplaces Start With the Big Picture



Harmon.ie Now Unifies Disconnected Information Within Outlook

Tuesday, February 28th, 2017

Harmon.ie Now Unifies Disconnected Information Within Outlook

Boston-based harmon.ie is taking steps to unify disconnected information from multiple cloud services, all within the Outlook inbox.
The company, which provides a suite of products to support the digital workplace, is sharpening its focus by pulling its existing Collage tool  into Outlook, harmon.

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Harmon.ie Now Unifies Disconnected Information Within Outlook