Archive for September, 2014

25 Ways to Grow Your Social Media Presence

Monday, September 29th, 2014

Having a good, or great, social media presence can help your business grow like wildflowers. But, this will only happen after you develop a large following and learn how to give them what they really want. Here are some great ways any business owner or marketer can increase their social media presence and help their business grow.

1. Identify Goals and Objectives
The first step in growing your social media presence is to identify your goals and objectives. This means make sure you know what you are going after – before you start posting. Ensure you know how each platform works, what audiences you can reach where, and what your objectives are and you will be off to a great start.

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25 Ways to Grow Your Social Media Presence



Do CEOs Use Social Media?

Friday, September 19th, 2014

Some pretty high-profile CEOs have jumped on the social media train, but most are only occasional users of LinkedIn, Facebook, Twitter or other tools. The pace of adoption is picking up, however, and those CEOs that do have social media accounts are using them more.

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Do CEOs Use Social Media?



How to Use RSS Feeds

Wednesday, September 17th, 2014

RSS may be antiquated to some because of the early days of online when RSS readers aggregated content from multiple sources and compiled them into one stream of news and headlines under an RSS reader. It made life easier for people because they did not have to go to dozens of slow Web sites to get their content. Instead, it all flowed to them.

As Web and social media sites became more sophisticated and access speeds became faster, the RSS readers faded away. But the ability of sites to distribute their content to other sites and also collect content from other sites is still viable even today.

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How to Use RSS Feeds



Institutional VLEs, why bother?

Wednesday, September 17th, 2014

As part of a current debate on the role of the LMS and the VLE in an agenda of openness, Amber suggests that VLEs can be many things but they are not fundamentally evil:

“VLEs can be used as a platform for fantastic blended and online learning, but even if they are not used to that extent, they are still important.”

The comment I left in response was based upon a consideration that while universities are in the business of education, where students pay a considerable fee to attend a course, there is inevitably going to be a differentiation between what they receive and what someone who doesn’t pay a fee receives. This is actively being played out in many institutions as part of an exploration of pedagogy and platforms for open courses, especially MOOCs,  vs fees-based accredited courses. Usually these are different. For example, platforms tend to be more social to support large communities of dispersed learners in a MOOC, and pedagogies tend to favour tutor-based support for fees-based accredited courses compared with peer-support in massive open courses.

In exchange for the fee that students pay to attend courses at university, currently £9,000 a year in England, they might reasonably expect a consistent standard of experience across modules in their course. I think institutional VLEs should play an important role in that by providing a minimum module standard of content, support, and activities that students can expect. For some teachers however, that in itself can be a challenge to their practice given competing priorities forced upon most academics. Furthermore, not every teacher is an innovator – should they be? – so it’s inevitable that different teachers are going to provide a different experience, some better than others. Nonetheless minimum standards should be a goal expected by the institution for and on behalf of students. The VLE can certainly help with consistency through templates. But minimum standard is just that, a minimum. The maximum need not be described or prescribed. I’ve yet to see a VLE that stops a teacher from being innovative should they wish to be.

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Institutional VLEs, why bother?



RSSFeedList

Tuesday, September 16th, 2014

RSSFeedList is an RSS news aggregator

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RSSFeedList