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Marketers can no longer rely on flashy apps to attract the interest of mobile consumers, according to a new survey from Siteworx. Results of the “2013 State of Mobile Features and Functionality Report” indicate that mobile shoppers prefer websites to apps and desire ease of use and speed, among other findings.

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Siteworx Survey Says Fast, Simplified Sites Key to Mobile Marketing Success

Tags: advertise-here, android, calendar, digital, document-management, ektron-web-cms, enterprise-2-0, enterprise-cms, five-tips, gartner-portals, mobile, sharepoint-2013, sharepoint-migration, siteworx, social-business, top-articles, web-cms, windows-phone-blackberry

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