How Integrated is Your Web Analytics Package and is That a Good Thing?
According to BtoB Magazine the web analytics market is expected to hit US$ 953 mil by 2014, and suggesting that the pickings might be even juicier Adobe recently acquired Omniture for the tidy sum of about US$1.8 billion.
If you’re on top of things Web, then you’ve probably noticed a growing hum of activity in the analytics space. Here’s a quick scan around the field and a look at what all this Web CMS + analytics integration news we’ve been hearing about means.
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How Integrated is Your Web Analytics Package and is That a Good Thing?
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