IBM Focuses on Analytics as a Way of Better Content Management

IBM (news, site) has been braving the strong winds of the analytics industry lately, trying to propose a better way of managing unstructured and structured content in combination with analytics used for business intelligence and more insight into web content.
Several new analytics offerings were released as a result, including IBM Cognos Content Analytics and IBM InfoSphere Content Assessment.
IBM Smart Analytics Cloud (and more investment) is the latest one to be released as part of the new service line — IBM Business Analytics and Optimization Services.
Excerpted from:
IBM Focuses on Analytics as a Way of Better Content Management
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