Book Review: Mental Models

Quantifying design is a concept that many consider blasphemous. Yet, we realize that the value of design is under scrutiny. Often we are asked “what is the value of good design?” or “how much does good design cost?” As we know, ‘good design’ is subjective and can vary greatly, depending upon your organization, audience and product.
To better understand what ‘good design’ is, it’s best to evaluate if your design is fulfilling the needs of its users. To help simplify the process and to outline useful design strategies, the folks at Rosenfeld Media offer Mental Models: Aligning Design Strategy with Human Behavior.
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Book Review: Mental Models
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